4.93 million impressions delivered, 74.6% above benchmark
Reached 1.7 million commercial beekeeping and farming audiences at a CPM 74.4% more efficient than benchmark
13,804 people watched the video ads in full
Website sessions more than doubled after launch and held their peak for nearly 10 weeks
80% of online brand mentions carried favourable sentiment
75% share of voice in Google AI Mode, ahead of all established competitors
Alliance's core product proof point was being independently cited by AI models by the end of the campaign
For a brand that did not exist in market six months earlier, that is a meaningful foundation. Awareness built, credibility established, and a qualified audience ready to move further down the funnel.
When paid media, content, and AI visibility work together from the start, a brand does not need years to earn its place in a market. It needs the right strategy and the discipline to execute it consistently.