Digital Marketing Opportunity
Human Digital is seeking a talented and data-driven Performance Digital Marketing Specialist to join our team in Tāmaki Makaurau Auckland, Aotearoa New Zealand. As a Performance Digital Marketing Specialist, you will be responsible for developing and executing data-driven marketing campaigns to drive measurable results for our clients.
Responsibilities
- Campaign Set Up and Execution: Set up comprehensive performance marketing campaigns across various channels, including paid search, social media advertising, and display advertising.
- Budget Management: Optimise budget allocation across channels and campaigns to maximise ROI.
- Performance Tracking and Optimization: Continuously monitor campaign performance, analyse data, and implement optimisation strategies to achieve KPIs.
- A/B Testing: Execute A/B tests to identify winning creatives, landing pages, and audience segments.
- Reporting and Analysis: Setting up dashboards and preparing detailed reports on campaign performance, highlighting key insights and recommendations for improvement.
- Industry Knowledge: Stay up-to-date with the latest trends, technologies, and best practices in performance marketing.
Requirements
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- 1+ years of experience in performance marketing, with a proven track record of delivering results.
- Detail oriented with a love of data and analytics: Deep understanding of various performance marketing channels and tactics.
- Expertise in using ads and analytics tools (e.g., Google Analytics, Google Ads Manager, LinkedIn Campaign Manager) to measure and optimise campaign performance.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
Employment Details
- Location: Auckland, New Zealand
- Seniority Level: Junior / Mid-Level / Specialist
- Industry: Information Technology & Services, Marketing & Advertising
- Employment Type: Options for Part Time and Full Time
- Job Functions: Performance marketing, campaign management, data analysis, reporting
Why Join Human Digital?
- Opportunity to work on exciting and challenging performance marketing projects for a diverse range of clients.
- Collaborative and supportive team environment that values learning and growth.
- Commitment to professional development and career advancement.
- Competitive salary and benefits package.
About Human Digital
Human Digital is a business to business (B2B) focused digital agency that puts the human experience first. We believe that creating great experiences for people is the key to driving business success. We offer a range of services, including digital strategy, UX design, website development, and digital marketing.
We are passionate about helping our clients achieve their business goals through digital. If you are a data-driven marketer who is looking for a challenging and rewarding opportunity, we encourage you to apply!