Human Digital x Aether: AI-Powered Marketing Intelligence

AIO
November 13, 2025

If you have ever tried to pull the latest report, chase down a lost slide, or update a deck that has already been shared five times, you know the struggle. Marketing moves fast, but knowledge does not always keep up.

At Human Digital, we have seen firsthand how institutional amnesia, repetitive reporting, and outdated information hold teams back. We built our agency on helping businesses bridge that gap, connecting data with creativity, people with performance, and insights with action.

That is why we are proud to announce our partnership with Aether, the strategic marketing platform built to bring knowledge to life.

Why this matters

Aether tackles three common pain points for modern marketers: forgotten knowledge, wasted time, and outdated decks. It transforms scattered documents and static slides into live, connected knowledge that everyone can access and build on.

Instead of chasing updates, teams can focus on strategy. Instead of recreating the same report, they can share insights that actually drive decisions.

For Human Digital, this partnership is not just about better technology. It is about freeing people to do their best work, faster, smarter, and with more impact.

From knowledge to clarity

Aether gives every marketer a single source of truth. It helps teams see what they know, share it across departments, and turn it into something living and actionable.

It is a shift from knowledge being stored to knowledge being used, from static slides to strategic storytelling.

For our clients, that means faster access to insights, greater alignment between teams, and the confidence to make informed decisions in real time.

Looking ahead

At Human Digital, we believe marketing only works when people do. Aether helps those people work better together. It is not another platform to learn; it is a partner that helps every insight stay alive, every decision stay relevant, and every team stay connected.

This partnership reflects where marketing is heading, a future where technology remembers so humans can create.

At Human Digital, ambition meets opportunity. With Aether, we are ready to turn that opportunity into work that works.

What is Aether

Aether is an intelligent marketing operating system designed to help teams capture, connect, and activate their collective knowledge. At its core, Aether transforms how marketing organisations store, share, and scale what they know. Instead of files sitting in silos or decks gathering dust, Aether turns every insight, campaign, and report into living intelligence that evolves with your team.

By integrating seamlessly with tools like Google Drive, SharePoint, and Slack, Aether automatically organises and contextualises information so the right people can find the right knowledge at the right time. It’s not another system to maintain; it’s the connective tissue that makes systems work together.

Aether’s AI-driven engine continuously surfaces patterns, learnings, and opportunities, empowering marketers to make faster, better-informed decisions. It bridges the gap between knowledge management and marketing performance, ensuring that every asset, report, and lesson contributes to future strategy rather than being lost to the archive.

In short, Aether helps organisations remember what they’ve learned, share what matters, and act on it; turning knowledge into a true competitive advantage.

Let's build something good together

If you have a project in mind, we would be happy to have a chat about how we can make it happen.

Ben van Rooy

Strategy Director

Nick Brown

Marketing Director