Opportunity: Client Lead B2B Growth

About Human Digital

B2B Sales & Marketing. By Humans, For Humans.

At Human Digital, we believe in human connection. We exist at the intersection of people and performance, where digital tools amplify human understanding, and strategy meets empathy. We're a human-first, full-service B2B sales and marketing agency that turns data into decisions and clicks into conversations. We work with in-house sales and marketing teams to connect strategy, creative and execution, building the growth engines that drive and convert demand.

Yes, we love spreadsheets, but even more, we love what they unlock: measurable outcomes that move people. We're not BAU. We help brands break habits, win hearts, and create work that sticks, scales, and sells. See some of it at humandigital.com/work.

The Opportunity

We're looking for a sharp, grounded Client Lead who takes full ownership of B2B campaigns and projects, from first conversation to final report.

You'll scope and price the work with our finance team, lead a team of creatives and marketers to deliver it, and report on what it achieved. The work ranges from integrated campaigns to website builds, for B2B brands around the world. You know your way around Account-Based Marketing (ABM), you understand how marketing and sales work together to drive pipeline, and you get the commercial realities of agency life.

What You'll Do

Plan

• Run discovery with clients to understand their commercial goals, audience, sales cycle and constraints.
• Shape the strategy for each campaign or project: audience, positioning, messaging, offer and channel mix.
• Turn it into a clear scope with objectives, deliverables, timelines, budgets and KPIs, agreed with the client before work starts.
• Work with our finance team to price the work so it's accurate, profitable and easy for the client to say yes to.
• Write proposals and statements of work for integrated campaigns and projects such as website builds.

Execute

• Own the client relationship end to end as the main point of contact and a trusted, senior adviser.
• Lead your team day to day: brief creatives, marketers and specialists clearly, set priorities, remove blockers and help people grow.
• Keep every campaign and project on time, on budget and on brief, and review all work to a high standard before it reaches the client.
• Manage scope changes, and manage expectations honestly when timelines, budgets or results need a reset.
• Manage partners, freelancers and suppliers, such as web developers, including their briefs, budgets and timelines.
• Work closely with client sales teams so campaigns create pipeline they can convert, including sales enablement content, lead handover and feedback loops.
• Set up tracking, attribution and live client dashboards from day one, and optimise budgets, targeting and creative as data comes in.

Reflect

• Report on progress throughout each campaign or project in a way busy executives can read in two minutes.
• Deliver a final report covering results against objectives, pipeline and revenue impact, learnings and recommendations.
• Turn learnings into next steps for the client, and bring opportunities to grow the account to the leadership team.
• Feed what you learn back into the agency through repeatable processes, templates and playbooks that raise the quality bar.

What You'll Bring

• 5+ years in B2B marketing, with at least 2 years in an agency or client-facing role.
• A track record of running integrated B2B campaigns and projects, such as website builds, end to end, with results you can point to.
• Hands-on experience scoping work, building pricing with finance, writing proposals and managing scope.
• Experience leading a small team of creatives, marketers or both.
• Proven experience planning and running Account-Based Marketing (ABM) programmes.
• A strong grasp of B2B buying journeys, long sales cycles and how marketing and sales work together to drive pipeline.
• Working knowledge of LinkedIn advertising, paid search, SEO and AI optimisation (AIO), email, content, and platforms like HubSpot and Salesforce.
• Comfort with data: setting KPIs, reading dashboards and turning numbers into clear recommendations.
• Excellent written and spoken English, and the confidence to present to senior client stakeholders.
• High attention to detail, with the ability to run several campaigns and projects at once, calmly and confidently.
• Practical, everyday use of AI tools across research, copywriting, personalisation, analytics and reporting, and the curiosity to keep testing new ones.
• Bonus points for multi-region campaign experience, a background in technology, professional services or other complex B2B sectors, or experience with video, podcast or thought leadership content.

Why Join Human Digital

• Own campaigns and projects end to end for respected B2B brands across Australia, NZ and beyond.
• Lead a team and help shape how Human Digital plans, delivers and reports on its work.
• Collaborate with a genuinely supportive and low-ego team that values substance over flash.
• Be part of a growing team across APAC with the freedom to make an impact.
• Enjoy flexibility and a culture built on trust and humanity.
• Learn from experienced marketers who care about your growth as much as the work.

Who You Are

You're the kind of Client Lead who takes ownership.

You love great strategy, meaningful relationships and seeing your work deliver real commercial results. You're comfortable with responsibility, happy to plan your week around global clients (including a couple of later evenings each week), and at your best when you're helping clients and your team succeed.

In your first year, you'll have led campaigns and projects that land on time, hold their margin and deliver measurable pipeline and revenue impact, and you'll have built a delivery process the whole agency uses.

Ready to Apply?

If you're a Senior Client Manager or Senior Account Manager ready to own clients end to end, we'd love to meet you.

Join us in shaping the future of B2B growth.

Job Details

• Title: Client Lead, B2B Growth
• Seniority Level: Mid-Senior level
• Industry: Marketing & Advertising
• Employment Type: Full Time Employment
• Job Functions: Account Management, Marketing & Sales
• Reports To: Head of Agency
• Location: Melbourne or Sydney
• Hours: Standard business hours, plus a couple of later evenings each week for global clients