Customer feedback

Gather insights into what drives your customers to buy from you
Design
June 30, 2021

Companies collect customer feedback to discover what customers are looking for with the aim of improving their customer service and products. There are a few ways to collect feedback:

1. Social media: One in three consumers opt for sharing their thoughts over social media instead of email or phone support.

2. In-product feedback: Add a feedback request feature directly in the product to understand if your product is meeting your customer's need.

3. Website feedback: If you have a high traffic in your site, having a feedback tab or dedicated page on your site for general feedback while consumers are browsing your site.

4. In-App feedback: Embed key questions and feedback forms in the app itself.

Authors

Nic van Rooy
Creative Lead