Gather insights into what drives your customers to buy from you
June 30, 2021
Companies collect customer feedback to discover what customers are looking for with the aim of improving their customer service and products. There are a few ways to collect feedback:
1. Social media: One in three consumers opt for sharing their thoughts over social media instead of email or phone support.
2. In-product feedback: Add a feedback request feature directly in the product to understand if your product is meeting your customer's need.
3. Website feedback: If you have a high traffic in your site, having a feedback tab or dedicated page on your site for general feedback while consumers are browsing your site.
4. In-App feedback: Embed key questions and feedback forms in the app itself.
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Meet Ben, Founder and Design Director at Human Digital.
Ben is a Designer and Strategist with over 16 years of expertise creating better businesses working with international brands across the globe. He holds a Bachelor of Commerce and also a Master of Business Administration among qualifications in Design Thinking and Service Design.