Overview

Get the most from Hashtags

Have you used the most popular hashtags even if they are not 100% related to your content?
Marketing
May 5, 2021

Research shows that using at least one hashtag with your Instagram post will increase your engagement rate by over 12%, compared to a post with no hashtags.

  1. Engagement
    Research shows that using at least one hashtag with your Instagram post will increase your engagement rate by over 12%, compared to a post with no hashtags.
  2. Niche
    Research the hashtags that are right for your content / niche / industry / audience.
  3. Stories
    How do you create a clean Insta story (while still adding hashtags)? Make them invisible!
    Camouflage them with the color same as the background or hide them with a sticker. Both work great.
  4. High-density
    Limit your hashtags to up to 10 most relevant.
    High-density hashtags = High competition. Try to avoid using too many “large” hashtags - i.e. hashtags that have been used a lot of times. Less is more.
    Focus on low-density hashtags with less than 500,000 posts.
    Absolutely avoid banned hashtags. Type the hashtag in the search bar, If the hashtag doesn’t appear in the search results, then there is a change it has been banned.

Need some help defining your hashtag strategy? Get in touch and our team can help you.

#hashtagtip #socialmediamarketing #digitalmarketing #socialmediatips #engagement #conversion #niche #growthhacking #digitalcontent

Authors

Thays Biodere
UX/Web Designer
thays.biodere@humandigital.com
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