What people do when trying to identify personas

Do you know your ideal client?
User Experience
July 21, 2021

Many people think they only need to know the personas throughout the process and, as a result, the content creation is not aligned with their ideal client, attracting wrong people to their business. 

Do you know your ideal client? If not, what’s blocking your progress?

#identifypersona #personaprocess #personacreation #socialmediaaudience

Authors

Nic van Rooy
Creative Lead